Competitive Intelligence

The Opposite of noise. Refocusing intelligence for critical strategy inputs

We believe CI is undermined when looked at as a search service, reacting to information needs and requests by different company functions. Our perspective is completely different; we look at CI as a risk management function, layering data into signals that support timey and agile decision making. Our CI practice help our clients get into the competitor’s head, anticipate their moves, and understand how their strategists and decision makers might think.

How we help

Competitive Analysis and Blind Spots

We draw a comprehensive competitive landscape applying a Four Corner analysis to get to our clients’ competitors blind-spots, concluding their possible strategies and anticipated future direction.

Build it for us

Some of our clients solicit our help to design and structure the CI function, hire and train the relevant talent, and support the choice of related systems – with a committed knowledge transfer component to ensure lasting success.

Outsource it to us

Some of our clients outsource the CI function to us, where we dedicate relevant resources providing intelligence in a collaborative format.